The Japanese automobile giant Mazda ushers in the first of Mazda's next-generation powertrains: Mazda 3 Skyactiv-X. Featuring the unique Spark Controlled Compression Ignition (SPCCI) technology, Skyactiv-X is the world’s first production petrol engine to exploit the benefits of compression ignition.
The event took place in Sofia in September 2019, gathering journalists with focus on the automobile segment as well as renowned professionals and representatives from the industry. This was a week-long multicomponent event. Insight Events was chosen as the local DMC and took care of the technical and logistics support, outside dinners and many other organizational details. During the test drive the guests had the chance to experience the unique Bulgarian mountain beauty while taking their break at Dyado Yotso restaurant.